Webcast Series

Webinar Series: Standards and Excellence Program for History Organizations

AASLH, with support from the IMLS, opens registration for its winter series of free StEPs Webinars, the latest installment in the StEPs initiative (Standards and Excellence Program for History Organizations).

Date:

January 27, 2012

Location:

www.aaslhnetwork.org/steps

Sponsor:

AASLH and IMLS

Description

The American Association for State and Local History (AASLH), with support from the Institute of Museum and Library Services (IMLS), is pleased to announce that registration is open for the winter series of StEPs Webinars, the latest installment in the StEPs initiative (Standards and Excellence Program for History Organizations).

These webinars are free of charge to staff and volunteers of museums, libraries, history organizations, historical sites, and archives who seek to learn and enhance standards and best practices at their institutions. Learn more about the series.

You may sign up for the entire series or select only the sessions of most interest to you. Descriptions of each session appear below.

Webinars in Series


Telling a Good Story

Presenter: Linda Norris

Description: A good guided tour is a good story told well, says guest speaker Linda Norris. What can you do to transform a guided tour from a recitation of facts into a meaningful story that connects with visitors? It’s all about research, attitude, and a commitment to engaging visitors. What tools can you use? How can volunteer guides or docents become a part of the development process rather just a delivery system? What makes a good story and how do we show multiple perspectives? Join us to learn the basics of developing meaningful tours and to explore creative ways guides can connect with visitors who arrive at your site with many different interests.

StEPs Connection: This workshop may help institutions achieve the standards in the Audience and Interpretation sections of AASLH’s StEPs Program.


Creating Historic House Interpretive Plans that Connect

Presenter: Nancy E. Villa Bryk

Description: Creating engaging historic house interpretation that really connects with your audience begins with a solid understanding of your site’s important stories.Guest speaker Nancy Bryk will show you how to develop a research plan includingresearch on the historical characters who lived in the house, the important events that took place there, and changes in the site over time. She will discuss where and how to look for this information and then how to use worksheets to develop your interpretive plan based on that research.

StEPs Connection: This workshop may help institutions achieve the standards in the Audience and Interpretation sections of AASLH’s StEPs Program.


Redefining Audiences

Presenter: Susie Wilkening

Who is your current audience and how can you engage new ones? Our country is undergoing dramatic changes as Baby Boomers age, immigration shifts take place, and household incomes struggle to keep pace.Looking at the most recent U.S. Census, Susie Wilkening will discuss demographic change and the valuable ways in which your organization can use census data to think about current audiences, future audiences, and their motivations and constraints. We’ll explore:

  • How shifts in household composition may affect who you try to attract to your organization
  • How growth OR constraints in household income may affect your development efforts or your tourism base, and
  • How an aging population may mean boom times for history organizations . . . or not.

We’ll explore these trends and ideas, and much more, and discuss how history museums can effect change in their communities by understanding these important demographic shifts.

StEPs Connection: This workshop may help institutions achieve the standards in the Audience and Interpretation sections of AASLH’s StEPs Program.

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